Articles tagged “survey”

Tourism

China’s Outbound Tourism is Changing, Female Travelers Are Leading the Way

The evolving demographics of Chinese outbound travel shows a jump in younger female travelers. This shift will have important implications for how businesses approach their marketing strategies and the kind of products on offer.

Peden Doma Bhutia | 2 weeks ago

China’s Outbound Tourism is Changing, Female Travelers Are Leading the Way

Tourism

Inflation Taps Brakes on Holiday Travel Plans This Year

Financial concerns are causing a large percentage of Americans to approach holiday travel cautiously, a major sign there are still limits to the seemingly unrestrained travel demand coming out of the pandemic.

Rashaad Jorden | 1 year ago

Inflation Taps Brakes on Holiday Travel Plans This Year

Tourism

Only 30 Percent of Americans Plan Holiday Travel: Is Demand Less Pent-Up?

Worries about their finances may have more Americans opting for their couches, not coach seats this holiday season. The go-go days coming out the pandemic of unbridled demand may be settling back down to reality.

Mary Ann Ha, Skift | 2 years ago

Only 30 Percent of Americans Plan Holiday Travel: Is Demand Less Pent-Up?

Tourism

Doha Is Most Searched Destination on 2022 World Cup Interest

As football fans from around the world make a beeline to catch their favorite stars in action, Doha becomes the top trending destination. However, being the most geographically-compact World Cup host comes with its own set of challenges.

Peden Doma Bhutia | 2 years ago

Doha Is Most Searched Destination on 2022 World Cup Interest

Announcements

Take Our Skift Research Survey on Destination Marketing Trends

Skift Research is working on a new report unfolding lessons learned from the pandemic and forward looking growth strategies and plans for destination marketers. Share what your organization is doing with us. In turn, you get a FREE report with peer insights, executive interviews and Skift analysis that can help you optimize your own strategies.

Haixia Wang, Skift | 2 years ago

Take Our Skift Research Survey on Destination Marketing Trends
Free Read

Online Travel

Skift Webinar: Changes to Traveler Behavior in 2021 and Beyond

In this recent webinar, Travelzoo and Accor joined Skift to explore traveler sentiment in today’s unique moment. The panelists identified key ways travel brands across every industry sector can inspire potential customers, turn traveler dreams into reality, and kickstart the drive to revive their businesses.

Travelzoo + Skift | 2 years ago

Skift Webinar: Changes to Traveler Behavior in 2021 and Beyond
Free Read

Tourism

Destination Storytelling 2020: A Guide to Telling Great Stories

We surveyed the industry to uncover the most successful storytelling strategies, and how destination marketing organizations are positioning themselves in 2020. Here’s what we learned.

Brand USA + Skift | 5 years ago

Destination Storytelling 2020: A Guide to Telling Great Stories

Online Travel

What Makes Millennial and Gen Z Travelers From India and China So Different From Western Peers

With millennials pushing 40 years old and Gen Z entering the workforce, each of these generational cohorts will only grow in importance to the travel industry. The latest Skift Research report shows how they differ from each other as well as from their peers globally.

Meghan Carty, Skift | 5 years ago

What Makes Millennial and Gen Z Travelers From India and China So Different From Western Peers
Free Read

Hotels

Skift Survey: The Future of Destination Storytelling

What does the future of destination storytelling and content marketing look like for destination marketers, hotels, and other sectors tasked with driving tourism efforts? Share your insights by taking our latest survey.

Brand USA + Skift | 5 years ago

Skift Survey: The Future of Destination Storytelling

Business Travel

U.S. Affluent Travelers Plan More Wellness Trips This Year: Skift Research

In its third year, Skift Research’s U.S. Affluent Traveler Survey provides necessary insight for travel industry insiders by revealing the particularities of this lucrative target market.

Meghan Carty, Skift Research | 5 years ago

U.S. Affluent Travelers Plan More Wellness Trips This Year: Skift Research