Skift Take
Oberoi Group's CEO wants to introduce more luxurious, boutique-style hotels in India, and he disclosed the company is working on a concept for new hotels that are close to nature.
Oberoi Group — known for its luxury hotel brands Oberoi and Trident — is quietly developing new hotels close to nature, the company's top boss revealed on Wednesday.
"Some of those hotels will be ... in beautiful locations with a strong sense of place," said Vikram Oberoi, managing director and CEO. "These will be much smaller hotels."
The project to develop the hotels close to nature is known internally and temporarily as "Oberoi Nature," Mr. Oberoi said. He disclosed the project when speaking on-stage at the Skift India Summit