british airways Archives

Airlines

British Airways Expands ‘£1 Fare’ Option to All Flights

Loyalty programs are huge business for many airlines, with fierce competition for well-heeled frequent fliers. BA will be hoping these changes make its Avios scheme more attractive to existing and future customers.

Gordon Smith | 6 days ago

Airlines

Airlines Extend Middle East Route Diversions and Cancellations

The new week brings a relative stabilization after a tense weekend, however many airlines are still avoiding parts of the region.

Gordon Smith | 6 days ago

Airlines

Why British Airways’ New Campaign Rips Up the Advertising Rulebook

British Airways' bold new advertisements come as the airline tries to re-establish its premium brand positioning.

Gordon Smith | 3 weeks ago

Airlines

Is EasyJet Heading for Heathrow? ‘Let’s See’ Airline CEO Says

Speaking to Skift, easyJet CEO Johan Lundgren confirmed that the West London hub is on the low-cost carrier's radar.

Gordon Smith | 4 weeks ago

Airlines

New Lounges, Seats, and AI Tech for British Airways: 5 Big Changes Coming Soon

Rather than simply playing catch-up, British Airways says the $9 billion investment over the next two years will help it leapfrog the competition.

Gordon Smith | 2 months ago

Airlines

British Airways is Back: Two Asian Capitals Rejoin Route Network

After a major retreat from Southeast Asia during the pandemic, some doubted if these destinations would ever return to the BA route map.

Gordon Smith | 2 months ago

Airlines

IAG Profits Soar as Leisure Travel Boosts Bottom Line

IAG says the healthy numbers show robust and sustained demand for air travel - a trend it sees continuing into 2024.

Gordon Smith | 2 months ago

Airlines

Qantas Criticized for ‘Tedious’ 10-Minute Safety Video

Keeping passengers interested while not diluting the core safety message is a tricky balancing act. It looks like Qantas may have missed the mark on this one.

Gordon Smith | 3 months ago