Skift Take

The rain insurance provider could discover plenty of partners on the other side of the Atlantic as more brands and consumers warm to clever insurance add-ons.

California-based climate risk technology company Sensible Weather is expanding out of the U.S. into Europe following a new partnership with Ireland’s Campsited.

The outdoor vacation specialist, which has its eyes on remote workers, now lets bookers hedge their bets against rainy weather in Europe. When Sensible Weather's forecasting model identifies rain in the customer's location, it automatically issues a refund based on the daily rate for the booking, without the need for the customer to apply.

There seems to be plenty of consumer appetite for fintech add-ons. Anything that can take away stress from travel planning is welcomed, as the likes of Hopper (cancel for any reason) and more recently Google (airfare refunds) are discovering.

Sensi