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Articles tagged “independent hotels”

Online Travel

Expedia Acknowledges a New Balance of Power With Hotels in Direct Booking Challenge

A year from now — or perhaps sooner — we wouldn't be at all surprised to hear Expedia executives admit that hotels' direct-booking campaigns were having more of an adverse impact than the company initially articulated. Hotels have taken back some control from Expedia, and its shift toward independent hotels has far-reaching implications.

Expedia Acknowledges a New Balance of Power With Hotels in Direct Booking Challenge

Hotels

Study Hotels Founder on Why True Independence Matters More Than Ever

When everyone else in hospitality is going asset light or turning to soft brands, Study Hotels is content to do its own thing and at its own pace.

Study Hotels Founder on Why True Independence Matters More Than Ever

Hotels

AccorHotels Ends Its Quest to Be a Booking Engine for Independent Hotels

Signs that this experiment wasn't going well were already evident. But given that the online travel agencies aren't faring so well, either, at the moment, we wonder: Does this mean there might be something fundamentally wrong with this type of intermediary relationship? How do hotels and online travel agencies need to evolve to survive then?

AccorHotels Ends Its Quest to Be a Booking Engine for Independent Hotels

Hotels

AccorHotels Finds Competing With Expedia Is Harder Than Expected

The candid comments of the Accor CFO show just how difficult it is for hotel companies to compete with the big online travel agencies. You can't do it half-heartedly and AccorHotels will have to decide how much effort it is willing to put in to the initiative.

AccorHotels Finds Competing With Expedia Is Harder Than Expected

Hotels

AccorHotels Buys Digital Specialist to Bolster Services for Independent Hotels

Seriously, though: Do we need to start publishing a weekly column called "What AccorHotels Bought and/or Invested in This Week?"

AccorHotels Buys Digital Specialist to Bolster Services for Independent Hotels

Hotels

Interview: Accor Hotels CEO on Moving Fast While Others Fail

Accor CEO Sebastien Bazin thinks the hotel industry has failed to get a wake-up call over the last 15 years and has missed out on wave after wave of digital innovation. He's saying all the right things about Accor addressing these past shortcomings, although the jury is still out on how much he'll be able to accomplish.

Interview: Accor Hotels CEO on Moving Fast While Others Fail

Hotels

New Free Report: Online Marketing and Distribution Strategies for Independent Hotels

Independent hotels compete in an industry that’s dominated by massive marketing budgets from chain-affiliated brands to online booking sites and Google. For independents, an online marketing and distribution strategy that integrates best practices across direct- and third-partychannel bookings, search, inventory management and guest incentives plus considerations of the mobile traveler and the social web is key to capturing and retaining guests.

New Free Report: Online Marketing and Distribution Strategies for Independent Hotels

Hotels

Starwood’s New Tribute Brand Is Inspired by Its Most Loyal Guests

Starwood boasts the most progressive and design-friendly brands among its competitors; however, even that is not enough to satiate consumers' demands for independent properties that they perceive bring them closer to a local, intimate experience.

Starwood’s New Tribute Brand Is Inspired by Its Most Loyal Guests

Hotels

What Expedia and Priceline Growth Means to an Independent Hotel

Independent hotels and chains will all feel the impact of the consolidation of Orbitz Worldwide into Expedia Inc. Independents didn't have much clout before the acquisition, and the chains will feel the pressure, too.

What Expedia and Priceline Growth Means to an Independent Hotel

Hotels

Interview: Small Luxury Hotels CEO on Embracing Competition

Hotel brands’ increased interest in the independent hotel market comes as consumer bookings and the number of actual small private hotel increases suggesting there’s enough business and options to go around for specialized consortia, global corporations, and the do-it-yourself traveler.

Interview: Small Luxury Hotels CEO on Embracing Competition