online travel Archives

Online Travel

Behind TripAdvisor’s Renewed Push to Inspire Travelers Beyond Just Making Sales

TripAdvisor is notable for having a large audience of consumers looking for ideas about where to go and stay and what to do once they're there. It's sensible that the company is adding features to bolster that edge over its transaction-focused rivals — as long as the company doesn't neglect transactions.

Sean O'Neill, Skift | 6 years ago

Travel Booking

Google’s Conflicted Travel Strategy Pushes Forward

Google has developed solid travel booking and itinerary management tools, but won't push fully into the online travel booking business because of its lucrative role in online advertising. It looks like Google's bifurcated travel strategy will continue for some time.

Andrew Sheivachman, Skift | 6 years ago

Tourism

India’s Outbound Tourism Spending Is Expected to Grow Rapidly

The India outbound market is already huge and doesn’t show any signs of slowing its growth. It’s about time the global travel industry started paying attention if companies hope to capture a share of the market.

Meghan Carty, Skift Research | 6 years ago

Announcements

Skift Basics: 10 Essential Reads to Understand Global Travel

Skift deciphers and defines the big trends for professionals in the global travel industry. If you're new to it, or considering getting into it, you will be up to speed after reading these. We guarantee it!

Rafat Ali, Skift | 6 years ago

Online Travel

Booking Is on the Road to Becoming a Full-Service Online Travel Agency

Booking.com keeps hinting that it intends to become a full-service travel agency. But these products are often less profitable than hotels. So it risks a bumpy ride. No wonder it is considering revamping its rewards program and building a chatbot to help with merchandising.

Sean O'Neill, Skift | 6 years ago

SkiftX

eDreams Odigeo Sale Attracts Private Equity Interest

At this stage, we're not exactly sure why eDreams Odigeo might interest Skyscanner/Ctrip. A private equity buyer would seem much more likely.

Patrick Whyte, Skift | 6 years ago

Media and PR

Best Travel News Stories of 2017

Our favorites of the year were stories that you could find nowhere else. Each featured hours — or months — of phone calls or in-person interviews, and provided insights about an important development or trend. Each of these talented journalists, you could find nowhere else, either.

Dennis Schaal, Skift | 6 years ago

Online Travel

Google Hotels Ads Could Make Gains With Chain Loyalty Rates

The big chains now offer special book-direct deals through Google Hotel Ads. This helps with click-through and conversions, but also with new loyalty member acquisition — everything a growing hotel chain needs in an ad partner.

Luke Bujarski, Skift Research | 6 years ago

Online Travel

New Skift Research Report: A Deep Dive Into the Google Travel Ecosystem 2018

Without question, Google will continue to aggressively grow its multi-billion dollar advertising business by securing stronger direct relationships with both the supplier and the traveler.

Luke Bujarski, Skift Research | 6 years ago

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Articles tagged “online travel”

Behind TripAdvisor’s Renewed Push to Inspire Travelers Beyond Just Making Sales

Google’s Conflicted Travel Strategy Pushes Forward

India’s Outbound Tourism Spending Is Expected to Grow Rapidly

Skift Basics: 10 Essential Reads to Understand Global Travel

Booking Is on the Road to Becoming a Full-Service Online Travel Agency

eDreams Odigeo Sale Attracts Private Equity Interest

Top 10 Most Popular Skift Stories of 2017

Best Travel News Stories of 2017

Google Hotels Ads Could Make Gains With Chain Loyalty Rates

New Skift Research Report: A Deep Dive Into the Google Travel Ecosystem 2018