Articles tagged “booking holdings”

Online Travel

How Travel Metasearch Lost Its Mojo

Advertising in travel metasearch used to be near the top of the list for online travel agencies and hotels. But then along came Google Hotels, YouTube, and TikTok, as well as hotel and online travel agency loyalty programs to deflate the value proposition.

How Travel Metasearch Lost Its Mojo

Business Travel

What an Amex GBT-CWT Merger Means For Expedia and Booking.com

As in the planned American Express Global Business Travel Group merger with CWT, many marriages have in-law issues.

What an Amex GBT-CWT Merger Means For Expedia and Booking.com

Hotels

Booking.com Ends ‘Possibly Misleading’ Sustainability Program

Booking.com's Travel Sustainable program ran into a regulatory buzzsaw.

Booking.com Ends ‘Possibly Misleading’ Sustainability Program

Online Travel

Booking and Expedia: The Easy Money Is Over, What Comes Next?

Booking and Expedia now face slower growth, stiffer competition and increased pressure on profit margins. 

Booking and Expedia: The Easy Money Is Over, What Comes Next?

Online Travel

Booking Versus Expedia on TikTok

Booking.com and Expedia know they have to get out there and market where their potential customers are. In this case, millions are on TikTok.

Booking Versus Expedia on TikTok

Travel Technology

Kayak Says New AI Tool Reads an Airfare Screenshot to Find A Lower Price. We Tested It

A crazy twist in the world of travel and AI, here’s a tool that seems to actually work as intended.

Kayak Says New AI Tool Reads an Airfare Screenshot to Find A Lower Price. We Tested It

Travel Technology

Airbnb, Uber, Booking, Hilton: The Risks AI Poses on Business

Experts compare the current AI-based tech revolution to the birth of the internet. With that level of magnitude comes plenty of issues.

Airbnb, Uber, Booking, Hilton: The Risks AI Poses on Business

Online Travel

Tripadvisor Isn’t as Dependent on Its 2 Biggest Advertisers Anymore

As Tripadvisor's decade-old bet on Viator is paying off, Tripadvisor has become less reliant on advertising from Expedia and Booking.com.

Tripadvisor Isn’t as Dependent on Its 2 Biggest Advertisers Anymore

Online Travel

Booking.com Hit With $530 Million Fine From Spanish Regulators

Booking Holdings CEO Glenn Fogel said the company would appeal the Spanish competition authority's $530 million draft decision if it becomes permanent.

Booking.com Hit With $530 Million Fine From Spanish Regulators

Online Travel

Tina Fey and Glenn Close Star in Booking.com Super Bowl Commercial

Barring last-minute entries, Booking.com may be the only travel company advertising nationally during Super Bowl 2024. However, given that Booking.com's annual sales and marketing spend exceeds $7 billion, the expense is certainly doable.

Tina Fey and Glenn Close Star in Booking.com Super Bowl Commercial