Skift Take
GetYourGuide has moved into the $1 billion+ funding league with its latest raise. This might seem high in the short term, but not if projections for growth in the experiences sector hold.
Tours and activities platform GetYourGuide’s closing of $194 million in equity and credit financing pushes the travel startup’s total investment over the $1 billion threshold, and solidifies its lead as the most heavily-funded company in the experiences sector.
Blue Pool Capital led the $85 million Series F financing round, with participation from KKR and Temasek. UniCredit led the Revolving Credit Facility (RCF) of $109 million, with participation from BNP Paribas, Citibank and KfW.
The company's estimated valuation is reported to be close to $2 billion, an increase from the last publicly-disclosed valuation of $1.4 billion. Tao Tao, GetYourGuide co-founder and chief operating officer, confirmed the new investment to Skift but declined to share the company's valuation. He said the raise points to investor confidence in GetYourGuide becoming the "absolute best vertical search engine for discovering and booking travel experiences."
With its latest investment, Tao said GetYourGuide is doubling down on artificial intelligence and large language model tools and insights. The company is specifically focused on