Skift Take
Tour operators are managing cherry blossom tourism as Japan experiences a tourism boom.
Tour operators are adjusting their operations amid Japan’s tourism boom during the popular cherry blossom season.
“We've moved a lot of our clients away from the idea of going during cherry blossom and to let them know how congested and challenging things continue to be,” said Kelly Torrens, vice president of Kensington Tours.
From late March to early May, sakura, i.e. cherry blossoms, begin blooming in Japan, starting in the southwest regions. It's one of Japan's busiest travel seasons. Kyoto's parks are some of the most popula